ASUS on Thursday showcased its full range of ProArt Studiobook, Zenbook Pro and Vivobook Pro creator laptops, an advanced ecosystem of laptops that delivers performance and features suitable for any level of creator, from professional to hobbyist.
ProArt Studiobook laptops fulfil the extreme performance and stability needs of professional creators, who are leaders and innovators in their respective creative industries, whether they work with audiovisual content, engineering, or science. The innovative and stylish ZenBook Pro is aimed at highly mobile advanced creators, who appreciate the latest performance-enhancing technologies: they spend busy lives creating content and being productive on the road, frequently working in multiple locations, including studios, offices and public places. The Vivobook Pro series offers great performance and features for a new generation of aspiring creators, such as social influencers, live-streamers, vloggers, budding artists, young musicians and more, who create to explore their talent and express themselves.
The ASUS creator laptop lineup features superb 4K OLED HDR displays across the entire range, with 16:10 aspect-ratio versions that offer a larger visual workspace. They include the world's first VESA DisplayHDR™ 600 True Black certified laptop displays, and are factory-calibrated for colour accuracy to meet PANTONE® Validated standards, with additional ASUS-first Calman Verified certification for ProArt Studiobook models. A cinema-grade 100% DCI-P3 colour gamut delivers ultra-vivid colours, and for maximum eye protection during long creative sessions, the displays are also TÜV certified for eye care.
Graphics-intensive creative applications demand powerful graphics processors, so selected ASUS creator laptops are validated as NVIDIA Studio laptops. NVIDIA Studio laptops feature powerful NVIDIA GeForce RTX or NVIDIA RTX GPUs with real-time ray-tracing and AI-augmented features, supported by NVIDIA Studio drivers that deliver outstanding stability, maximum performance, rock-solid reliability and wide software compatibility required by professional creators. These professional-grade GPUs are combined with high-end components to create platforms that can deliver all the performance professional creators need.
According to ASUS, “The design of traditional laptops can introduce big pain points for creators, so we have studied their real-world needs and work practices in order to introduce novel features that genuinely benefit the creative process.” Zenbook Pro 15 OLED and Zenbook Pro Duo 15 OLED users can enjoy advanced creative control with ASUS ScreenPad or the full-width 4K ScreenPad Plus, unique secondary touchscreens that make creative workflows and multitasking more efficient. The ScreenXpert 2 software features customizable virtual controls — including a dial, buttons and sliders — in the new ASUS Control Panel app on ScreenPad Plus models, making it easy to adjust parameters in popular Adobe creative apps. ProArt Studiobook and Studiobook Pro take this concept to the next level with the innovative ASUS Dial, the first ever physical rotary creative control on a laptop.
This groundbreaking device is configured via the intuitive new Creator Hub app, and gives creators precise fingertip control of parameters in Adobe creative apps, including After Effects, Photoshop Lightroom Classic, Photoshop, and Premiere Pro. ASUS Dial improves control, reduces the need for cursor movements, and improves overall ergonomics. For lifestyle creators using Vivobook Pro 14X/16X laptops there's the new ASUS DialPad, a virtual touchpad-based implementation of ASUS Dial that's also configured via the ProArt Creator Hub app.
ASUS is also partnering with Adobe to offer owners of selected new ASUS creator laptops up to a three-month complimentary subscription to the full Adobe Creative Cloud suite, which includes access to over 20 creative apps, 100 GB of cloud storage, Adobe Portfolio, Adobe Fonts and more.
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